Strategic networking is very effective in building your professional practice. There are however other ways of marketing your business. Personal networking can be less appropriate in some situations, and some people do not like it. You may, therefore, have to use some methods therefore to increase your sales without networking.
Methods for increasing your sales without networking
Newsletters
There are many ways for distributing newsletters that are inexpensive. You can choose to buy a packaged service, use internet technology, photocopying or mailing. Newsletters keep your name in front of your potential clients and allow you to share information that you deem important promptly. Ensure you publish as frequent as possible and be dependable.
Writing columns and articles
Most organizations today have newsletters, and many journals and newspapers need content for wellness, communication, growth and all aspects touching in human life. If you love writing, then editors will be eager for your material. Writing columns brings instant positive exposure and credibility.
Have a website
Customers are increasingly expecting to get information concerning your professional services online. A professional website is cheap to develop, and it will work for you all the time, every day.
Volunteer
Whatever your area of specialty, firms need your time, help as well as skills. You can choose to volunteer to answer phones, sit on boards, do their newsletter or be their consultant. This way volunteering will make you known and hence open doors for you.
Work with sponsors
From philanthropist sponsoring from exhibitions to insurance from reimbursements like medical services, whenever someone is paying your bill, you can reach more people and expand your business. Educational groups, foundations, non-profits, government agencies, and employers can serve as your sponsors.
Group and alliances
When you combine your skill with groups of other professionals, you gain exposure easily. You end up becoming an expert, attract people interested in your study and research and volunteers to participate in the research. When you get to publish the result, you gain credibility and attract more attention.
Advertise
Using yellow pages or placing an ad on radio or your local dailies can help in bringing your business. Placement and consistency are very important to ensure you get clients for your services. Ensure therefore that you advertise for not less than one year.
If you do not need a network, then marketing your business can be a daunting task. These simple ways can help you market your business easily without having to be networked. Follow them to increase your sales and get more clients for your services.